UBISOFT® SHAKES UP E3 WITH I AM ALIVE™

LOS ANGELES– July 15, 2008– Today Ubisoft announced an edgy new survival-adventure intellectual property, I Am Alive™, will be released on current generation video game consoles in spring 2009.

When Chicago is left in ruins and the cause of the devastation is unknown, players will be challenged to think, react and take risks that will directly affect themselves and those around them.

“Ubisoft continues to create new experiences for players and I Am Alive™ will appeal to anyone that enjoys a thrilling journey,” said Yves Guillemot, chief executive officer, at Ubisoft.“The game will offer a rich palette of emotions while challenging players to make life-changing decisions.”

A trailer of the game debuted at Ubisoft’s E3 press conference, showcasing the game’s sense of scale and the fearful urgency of emotions which players will experience firsthand in the game.

The E3 trailer can be viewed at http://uplay.com.

About Ubisoft

Ubisoft is a leading producer, publisher and distributor of interactive entertainment products worldwide and has grown considerably through a strong and diversified line-up of products and partnerships. Ubisoft has teams in 27 countries and distributes games in more than 55 countries around the globe. It is committed to delivering high-quality, cutting-edge video game titles to consumers. For the 2007-08 fiscal year Ubisoft generated sales of 928 million euros. To learn more, please visit www.ubisoftgroup.com.

© 2008 Ubisoft Entertainment. All Rights Reserved. I Am Alive, Ubisoft, Ubi.com and the Ubisoft logo are trademarks of Ubisoft Entertainment in the U.S. and/or other countries. Developed by Darkworks.


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