Ubisoft Revolutionizes Gaming with Voice Command in Tom Clancy's EndWar

SAN FRANCISCO - November 6, 2008 - Today Ubisoft announces that Tom Clancy's EndWar™, the newest brand in the Tom Clancy series of video games, is now available in stores across North America. Tom Clancy's EndWar goes beyond other war games by allowing players to use their own voice to control units, offering command of the action at the speed of thought. Available for the Xbox 360® video game and entertainment system from Microsoft and the PLAYSTATION®3 computer entertainment system, Tom Clancy's EndWar™ is the first brand-new Tom Clancy franchise since Tom Clancy's Splinter Cell® was introduced in 2001.

"By allowing players to control the game entirely with their voice, the launch of Tom Clancy's EndWar marks a strategic shift in the way games can be played," said Tony Key, senior vice president of sales and marketing at Ubisoft. "Ubisoft is revolutionizing gaming with the release of EndWar and we believe it will serve as the catalyst for the success of strategy games on consoles."

Set on the battlefields of World War III, Tom Clancy's EndWar pushes the envelope of technology with its revolutionary voice-command system. Tom Clancy's EndWar has been built from the ground up as a pioneering war strategy game solely for the current generation of gaming consoles.

"We are seeing a major trend in intuitive interfaces augmenting and even replacing standard controller-based input in video games," said Billy Pidgeon, Research Manager, Consumer Markets: Games, IDC. "While motion tracking with sensors and cameras is typically used, voice command and control has been more challenging for developers. Ubisoft's EndWar demonstrates how voice command's natural accessibility delivers a more immersive and realistic gameplay experience."

Ubisoft's Tom Clancy video games are consistently among the best-selling and most critically acclaimed video game series in the industry. Tom Clancy's Rainbow Six®, Tom Clancy's Splinter Cell® and Tom Clancy's Ghost Recon® games have collectively sold more than 55 million units worldwide to date. Tom Clancy's EndWar was recently named the Best Strategy Game of E3 2008 by Game Critics Awards, the first time ever a console game has received this award. In 2006, Tom Clancy's Rainbow Six Vegas was named Best First Person Action Game of the Year by the Academy of Interactive Arts and Sciences, and Tom Clancy's Ghost Recon Advanced Warfighter™ took home the Best Video Game of the Year award from the prestigious BAFTA awards.

Tom Clancy's EndWar is rated "T" for Teen and available for an MSRP of $59.99.

About Ubisoft

Ubisoft is a leading producer, publisher and distributor of interactive entertainment products worldwide and has grown considerably through a strong and diversified line-up of products and partnerships. Ubisoft has teams in 28 countries and distributes games in more than 55 countries around the globe. It is committed to delivering high-quality, cutting-edge video game titles to consumers. For the 2007-08 fiscal year Ubisoft generated sales of 928 million euros. To learn more, please visit www.ubisoftgroup.com.

© 2006-2008 Ubisoft Entertainment. All Rights Reserved. Ghost Recon, Ghost Recon Advanced Warfighter, Splinter Cell, Persistent Elite Creation, EndWar, Ubisoft, Ubi.com, the Ubisoft logo, and the Soldier icon are trademarks of Ubisoft Entertainment in the U.S. and/or other countries. Rainbow Six, Red Storm, and the Red Storm logo are trademarks of Red Storm Entertainment in the U.S. and/or other countries. Red Storm Entertainment, Inc. is a Ubisoft Entertainment company. Microsoft, Xbox, Xbox 360, Xbox LIVE, and the Xbox logos are trademarks of the Microsoft group of companies and are used under license from Microsoft. "PlayStation", "PLAYSTATION" and "PS" Family logo are registered trademarks of Sony Computer Entertainment Inc.


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