Unity Doubles Up– 100% increase in sales, community and staff - browser based gaming engine fuels company growth.

San Francisco, CA, USA. 20th July 2009. Unity Technologies, the provider of the revolutionary Unity development platform today released Unity 2.5.1 and announced a 100% growth in sales, community participation and staffing.

David Helgason, CEO of Unity Technologies commented,“We seem to have struck a chord with the community, professional developers and new companies looking at ways to engage with their audience through web based games.”

He continued,“There’s been a fundamental shift towards web based games and MMO’s which has now reached a tipping point in the west. There’s no turning the clock back.”

License sales for Unity have increased by 100% in the past 6 months– a firm indicator that the company is poised for rapid growth. Recently announced research showed the market for online games hit a peak of 87 million users in the month of May 2009 in the U.S. alone.*

In addition to the doubling of its sales the company has also doubled the number of staff due and has immediate openings for an additional 20 people in the San Francisco office, across a variety of positions with more vacancies anticipated towards the end of 2009.

The rapid rise of Unity is largely led by the vocal support of it’s customers. From the activity in it’s forums and the number of new blogs and other web activity data suggests that the Unity community has also doubled in the past 6 six months.

From the former art students of Mika Mobile who scored a No.1 on the App Store with ZombievilleUSA to corporations like Cartoon Network and Knowledge Adventure with everyone in between. The broad customer base and diverse range of games produced with Unity demonstrate the technology’s flexibility, ease of use and high end production values.

Unity is the Platinum Sponsor at the upcoming Casual Connect conference in Seattle. For a demo or to make an appointment to chat to Unity click this link unity3d.com Or email to s-Unity@casualconnect.org

More information at: unity3d.com

*Source: Venturebeat/comScore http://games.venturebeat.com/2009/07/11/as-console-games-slide-online-games-up-22-percent-compared-to-a-year-ago

For more information please contact: Alison Beasley, Lincoln Beasley PR. M: +44(0)7966 449130

E: Alison@lincolnbeasley.co.uk

About Unity

Since its launch in 2005, Unity has enabled game developers of all sizes to get their game made faster and more efficiently across a variety of platforms. The Unity engine is platform agnostic and significantly expands the reach for developers. As a fully supported deployment platform, developers can now use Unity to drive development of the best games on iPhone, Mac and PC as well as the Wii console. unity3d.com

Unity is the fastest growing platform with at least one new Unity game appearing for iPhone on a daily basis. Unity enables console-quality games for the desktop, the Web, the iPhone and the Wii console. The Unity 2.5 release now enables development under Windows Vista, XP and 2000, with 100% feature parity and interoperability with Mac OS X. Unity on either platform can build games for either platform -- cross-platform development in the truest sense.

The Unity tools have been hailed as revolutionary for democratizing game development, in that the same platform is being used by the big players including Cartoon Network and Funcom, as wellas thousands of indie developers, students and startups. Hundreds of commercial games have been developed with Unity, and more are launched every day.


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