Unity Technologies to Take Centre Stage at Game Developers Conference (GDC)

SAN FRANCISCO, CA - February 10th, 2011 - Unity Technologies, provider of the Unity development platform for games and interactive 3D on the web, iOS, Android, consoles and beyond, today announced that it will showcase how it is advancing game development at GDC. GDC, the world's largest game industry event with more than 18,000 attendees, is taking place this year February 28 - March 4 in San Francisco.

Unity is the #1 game platform on the market and in education, by far the leading game technology on mobile and the fastest growing game development platform in terms of developer mindshare. Unity's next-generation capabilities will be featured in Unity Technologies' booth #1416. In the booth's Partner Pavilion, Aquiris Game Studio, Artificial Technology, Electrotank Inc., Exit Games, Mixamo, Nickelodeon, Noesis Interactive, NVIDIA, Qualcomm Inc. and Unity Studios will demonstrate the mind-blowing innovations they created using Unity.

So that attendees can get a crash course on Unity, GDC is holding the first ever Unity Track on March 1. The sessions include:

    <*>How to Make Money with Union and Technical Introduction to Unity <*>Shader Authoring in Unity <*>Making the Unity Editor Do What YOU Want <*>Building a Better Asset Pipeline <*>How Electronic Arts uses Unity <*>Optimizing for Mobile and Programming Workflow
For more on the Unity Track, go to:  http://schedule.gdconf.com/session/12422.

To get the free, feature-packed Unity for creating games and interactive visualizations, simply visit:  http://unity3d.com/unity/download.

About GDC

GDC, now in its 25th year, is an essential forum for learning, inspiration and networking for the creators of computer, console, handheld, mobile and online games. GDC is the primary forum where programmers, artists, producers, game designers, audio professionals, business decision-makers and others involved in the development of interactive games gather to exchange ideas and shape the future of the industry. To register, go to: http://www.gdconf.com/index.html.

About Unity Technologies

Unity Technologies is revolutionizing the game industry with Unity, its award-winning breakthrough development platform. Unity Technologies has more than 350,000 registered users worldwide -- including Bigpoint, Cartoon Network, Coca-Cola, Disney, Electronic Arts, LEGO, Microsoft, NASA, Ubisoft, Warner Bros., large and small studios, indies, students and hobbyists -- all using Unity to create games and interactive 3D, like training simulations and medical and architectural visualizations, on the web, mobile, consoles and beyond. Unity Technologies is aggressively innovating to expand usability, power and platform reach along with its Asset Store digital content marketplace and Union game aggregator so that it can deliver on its vision of democratizing interactive 3D technology. Unity Technologies is headquartered in San Francisco and has development offices worldwide. For more information, visit:  http://unity3d.com.

Media Contacts: 

Chris Clarke

chris@freeformcommunications.com

+44 7590 509278

+44 (0)2086708424

Amber Rowland 

pr@unity3d.com 

+1 (650) 814-4560  


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