UTV Ignition Entertainment

London, UK Nov 18th 2010: UTV Ignition Entertainment today announce the conclusion of its studio review for the third-person action title, War Devil, now to be called‘Project Kane’.

“Following a comprehensive audit of the title, assets and internal team, we have decided that a core team responsible for the Project Kane prototype will take the game into full production, led by the key vision holders," commented Hassan Sadiq, group chairman of UTV Ignition.

"There has been speculation recently about this project but our vision has always been to create top quality content both with internal and external partners and this latest commitment combines the best of the DNA behind the original project vision with some of the creative talent available in the broader industry. Outsourcing ensures flexibility and broader expertise that will dovetail perfectly with internal skill sets to speed up the process and ensure a title of true excellence."

London Executive Producer Shaun Gwilliam will lead the management team. The Design Director Julian Glover added: "We have cherry picked from some of the world’s best teams to build our UK studio which includes personnel whose combined previous development credits include Burnout 3, Crysis, Little BigPlanet, and Heavenly Sword. We are extremely excited to fast-track development of Project Kane.”

We are currently on track to deliver against the projected release date of Q4/2011

Contact :

derek.reeve@utvignition.com

http://rcpt.yousendit.com/991869991/7af3afe4b681012efb9c793f64a57d01

(photo Hassan Sadiq)

ABOUT UTV IGNITION ENTERTAINMENT LTD:

UTV Ignition Entertainment Limited is a UTV Media Communication company. Founded in 2002 and headquartered in the U.K. with offices in Los Angeles, Florida and Tokyo. In 2007 it received major investment from UTV Software, a diversified conglomerate based in Mumbai India and listed on the Mumbai and London stock exchanges. UTV has Walt Disney as its major shareholder, which current owns 60% of its common stock. For more information on Ignition and its products, visit http://www.utvignition.com

ABOUT UTV SOFTWARE COMMUNICATIONS LTD:

UTV Software Communications Limited is India’s leading global integrated media house with business interests in Television, Movies, Broadcasting, Games Content and New Media. UTV India&its subsidiaries (UTV) create, aggregate and disseminate content of various genres across varied distribution platforms. Listed on India's premier stock exchange, The Bombay Stock Exchange (BSE), Mumbai UTV is India's only diversified media and Entertainment Company with content creation abilities across platforms and genres. It has subsidiaries with offices across India, UK, USA and Japan. The Walt Disney Company holds a strategic stake in UTV.

More information on the group is available at www.utvgroup.com


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