Vancouver's Rude Boy Games Launches “Zwonks,” A Fresh Twist on Social Games

VANCOUVER, BC - January 4th, 2012. Rude Boy Games, a Vancouver game studio, has come out of stealth mode to launch their new twist on social games. Zwonks is an addictive social collecting game that uses friend-to-friend messaging as part of its novel gameplay. The hottest in collectible virtual toys, Zwonks are quirky creatures that can be customized, accessorized, and shared with friends through Kik Messenger and email.

A player unlocks Zwonks by collecting its Zwag set – a Zwonk’s unique assortment of accessories. Players gift, receive or buy Piñatas then whack ‘em for a chance to win rare Zwag or Gemz that they can use to purchase Zwag. With Zwonks collectibles, players can spice up their Kik instant messages and show off their collection to their friends.

“Zwonks is a new kind of social game,” said Palle Hoffstein, Producer at Rude Boy Games. “There's a layer of social play where you help your friends advance in the game, and another layer that's about expressing and sharing.”

Rude Boy Games recently partnered with Kik Messenger for the launch of the Kik API. When Kik Messenger launched in October 2010, it saw amazing viral growth, hitting over two million users in just three weeks.

“Part of what has made Kik Messenger such a success has been connecting people anywhere while keeping the app experience very fast and easy to use,” said Ted Livingston, CEO of Kik Interactive. “The launch of the API and the addition of the Apps That Kik discovery service provide an insanely simple solution to drive app adoption for developers.”

The Zwonks game, a featured platform app for the Kik Messenger API, is now available on iTunes.


About Rude Boy Games

Rude Boy Games is a Vancouver-based startup that makes social games for Facebook and smartphones.

Media Contact:

Palle Hoffstein



Games PressGames Press is the leading online resource for games journalists. Used daily by magazines, newspapers, TV, radio, online media and retailers worldwide, it offers a vast, constantly updated archive of press releases and assets, and is the simplest and most cost-effective way for PR professionals to reach the widest possible audience. Registration for the site and the Games Press email digest is available, to the trade only, at