Video game sequels see surge in pre-orders as the battle to be Christmas number one heats up on Amazon.co.uk

London – 10 August 2011: Some of 2011’s most anticipated video game sequels – ‘Gears Of War 3’, ‘Battlefield 3’, ‘Uncharted 3: Drake’s Deception’ and ‘Call of Duty: Modern Warfare 3’ –  are seeing significantly more pre-orders than previous releases in their respective series on Amazon.co.uk.

Amazon.co.uk looked at current pre-orders totals on these titles and compared them to the previous game in the series with the same of amount of time remaining until release. ‘Battlefield 3’ has seen the greatest pre-order boost with over 2,000% more pre-orders than ‘Battlefield 2’ had achieved.

Pre-order uplifts versus previous title with same amount of time remaining until release:

Gears of War 3 (release date 20 September 2011)                            216% more pre-orders than Gears of War 2

FIFA 12 (release date 30 September 2011)                                           325% more pre-orders than FIFA 11

Batman Arkham City (release date 21 October 2011)                      349% more pre-orders than Batman Arkham Asylum

Battlefield 3 (release date 28 October 2011)                                        2,302% more pre-orders than Battlefield 2

Uncharted 3: Drake's Deception (release date 1 November 2011)             488% more pre-orders than Uncharted 2

Call Of Duty: Modern Warfare 3 (release date 8 November 2011)              321% more pre-orders than Call of Duty: Black Ops

“We have already started seeing a great deal of excitement about the major video games launches for Christmas this year and that can be seen by how many people are pre-ordering these titles,” said Liz Hosmer, video game manager at Amazon.co.uk Ltd. ‘Call of Duty: Black Ops’ is the biggest selling video game of all-time on Amazon.co.uk and it looks from these figures like ‘Call of Duty: Modern Warfare 3’might well be challenging for that title come the end of the year.”

Battlefield 3 and Call of Duty: Modern Warfare 3 both already feature in the top ten video game bestseller chart on Amazon.co.uk with more than 11 weeks until either title is released www.amazon.co.uk/videogameschart

The Amazon.co.uk video game pre-order chart can be found at: www.amazon.co.uk/videogamespreorderchart

Amazon.co.uk Pre-order Price Guarantee: order now and if the Amazon.co.uk price decreases between the time you place your order and the release date, you'll be charged the lowest price.

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