London, 25th August, 2010 - Black Bean Games, the leading Italian videogame publisher, today announces a synchronization agreement with Warner Music UK and Pendulum, the Australian electronica/drum&bass band which debuted at number one on the UK album charts with their third acclaimed album‘Immersion’.
WRC FIA World Rally Championship, the racing videogame developed by Milestone Studios, is back after five years and will include‘Witchcraft’, the second and latest top 40 single from‘Immersion’. Under the terms of the deal, the track is also the official soundtrack to the game’s trailer.
The group’s next single‘The Island’ is available from September 20th on Earstorm / Warner Bros. Records, and they recently announced a major UK arena tour.
“Pendulum’s track is a real added value for the game, delivering even more rhythm and excitement to make WRC the unique rallying experience all petrol-head gamers won’t miss!” said Fabrizio Vagliasindi, Strategic Marketing Coordinator at Black Bean Games.
“Pendulum’s pacey, visceral music is the perfect fit with this racing game, enhancing its exhilarating mood. This game is a great way for the band to reach existing fans and make new ones at time when, three months after release, the album is still in the top thirty and their brilliant new single is on the way” said Ali Johnson, Senior Director, Synch Licensing at Warner Music UK.
WRC FIA World Rally Championship will be available in store on the 8th of October 2010 for PlayStation ® 3, Xbox ® 360 and PC.
About Black Bean Games
Founded in 2004, Black Bean Games is the videogames publishing arm of the Leader Group ( www.leadergroup.eu). Leveraging 20 years of market expertise and knowledge, Black Bean Games relies on a strategy focused on original IPs and strong licenses to create unique videogame experiences in order to globally release products for all home and portable console systems and PC. The actual philosophy adopted by Black Bean Games focuses its releases in 2 main areas: Racing and Family&Lifestyle. The catalogue can satisfy a wide range of target audiences and different platforms users. The 2010 line-up is a real breakthrough across the International industry, thanks to the new strong IPs based on prestigious licenses such as NatGeo Quiz!, NewU Fitness First, SBK ® , Superstars V8 and the exclusive WRC World Rally Championship. For further information about Black Bean Games and its products please visit www.blackbeangames.com.
Founded in Milan in 1996, Milestone S.r.l. is the biggest Italian developer and it is recognized worldwide as the leading Italian developer of interactive entertainment software specialized in racing videogames. In 2002 Milestone S.r.l. became part of the Leader Group. An obsessive desire for quality combined with an elaborate attention to detail have always been the trademarks and philosophy of the company. SBK ® Superbike World Championship series is a clear example. Milestone is developing products for home consoles and PC such as the Official World Rally Championship videogame. Website: www.milestone.it / http://blog.milestone.it
The FIA World Rally Championship (WRC) is an epic motorsport adventure featuring some of the world’s greatest drivers. In 2009, WRC was aired on 264 broadcast channels in over 120 territories worldwide achieving a total audience of over 570 million viewers. The 2010 WRC Calendar consists of 13 individual rallies and features real cars on real roads, with teams and drivers locked in a dramatic race against the clock. North One Sport is the global Promoter for the FIA World Rally Championship. For more information visit www.wrc.com.
Black Bean is a trademark of Leader S.p.a.
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Head of Public Relations, UK
Tradewest Games Ltd