XtendPlay Lands Down Under

VENICE, CA May 14, 2012—Xwerx, an interactive product-design company based in Venice, California, today announced that XtendPlay, its critically acclaimed controller enhancement for Xbox 360 and PlayStation controllers, is now available to the Australian/New Zealand market via Drop Bear Gaming Gear.  

“We’re excited to be collaborating with Drop Bear Gaming Gear,” said Dave Sparling, XtendPlay co-creator and Xwerx CEO.  “It’s the go-to online destination for all things gaming in ANZ, and [DBGG CEO] Nathan Starkey is determined to bring top-notch, distinctive, effective products to the region.  He’s so enthusiastic about XtendPlay and what it means for both competitive and casual gamers that it was an easy decision to bring him aboard not only as a reseller but as the region’s exclusive distributor.”

"At Drop Bear Gaming Gear we're constantly looking to expand and improve our product catalogue in ways that appeal to each and every gamer,” said Starkey. “Most gamers want to improve their game play.  With its patented TrueControl™ technology, XtendPlay is specifically designed to help gamers do just that.  Accuracy and reaction time go up, and things like fatigue and soreness in the hands, wrists, and arms go down. We're absolutely thrilled to introduce XtendPlay to Australia and New Zealand."

Critical and Customer Darling:

In the time that XtendPlay has been on the market, its unusual form factor has evoked no shortage of discussion in gaming forums around the world.  “XtendPlay is a product where function comes before form.  Does it look a bit odd?  Sure.  Does it work, does it do what we claim?  Absolutely,” Sparling said.  “Our return rate since we started shipping product in early 2011 is less than one quarter of one percent (0.25%).  And we offer the best, most hassle-free satisfaction money-back guarantee in the business.”

Critics have been overwhelmingly praiseworthy:

"No denying its benefits." (ESPN)

“Works for extended gaming sessions.” (Kotaku)

“Brilliant!”  (Xboxer360)

"Stabilizes the controller for better control and accuracy. You shouldn’t pass it up.” (Structure Gaming)

"Superb in design and flawless in achieving its goals.” (XXLGaming.com)

About Xwerx

Xwerx is an interactive product-design company whose mission is to enhance the enjoyment of interactive entertainment. Based in Venice, CA, Xwerx was founded in 2008 by Dave Sparling and Mark Sparling, two brothers whose vision for a better and more rewarding gaming experience has resulted in the creation of XtendPlay, a controller enhancement for both the Xbox 360 and PlayStation. For more information, visit: xtendplay.com.  


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