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$3 billion cash injection for PlayStation?

Wednesday, 5th September 2007 at 12:02 pm

Sony creates huge cash pool after selling 725,000 shares from its insurance unit

Sony will sell around $2.9 billion worth of shares from its insurance unit, freeing up a huge amount of capital that commentators have asserted could be injected into its game business, possibly precipitating a PS3 price cut.

“Sony could use the funds for various options to strengthen its electronics and game businesses,” said Mitsuhiro Osawa, a Tokyo-based analyst at Mizuho Investors Securities. "A cut in the price of the PlayStation 3 is one option."

According to Bloomberg, the selling off of the 725,000 shares represents Japan’s biggest initial public offering this year.


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