SCANDINAVIA: PAN Vision in Euro expansion

Leading Scandinavian distributor and publisher PAN Vision is to expand its operations into Eastern European territories Estonia, Latvia and Lithuania from December 1st.

"This is the next logical step as most of our suppliers in Nordic also need a stable partner with a gaming focus in the Baltic region," Pan Vision Distribution CEO Petri Lehmuskoski stated.

"They know that they can expect a high level of service from PAN Vision, and we are already familiar with their portfolio and business models."

Marko Pulkkinen, PAN Vision Finland marketing director, added: “We now have a very strong team and are lifting off the ground, targeting exclusive partnerships with major vendors, as well as taking initial contact with key retailers. We have an aggressive approach and aim to be market leaders in the Baltic region by next Christmas.”