Reports

BRAND MAP: Professor Layton

Author: GameVision

Since his first adventure, Professor Layton has become one of the biggest puzzle game icons around. The Layton series is a real hit with casual players having sold over 11m copies to date. But what makes the brand so successful?

These reports provide a unique insight into current attitudes to brands – as well as historical context and trends. They examine consumer awareness, patterns of play, qualitative assessment, audience demographics and more.

Broken down into a series of graphs and charts, the Brand Maps also disclose how consumers hear about brands and what they like/dislike about them.

Game Vision has created Brand Maps for around 150 of the games industry’s leading franchises, all of which are updated every six months. 20 of them are now available directly from mcvuk.com for £480 (inc VAT).

As well as Professor Layton, we are offering:

Assassin's Creed; Call of Duty; Championship Manager; Command and Conquer; Devil May Cry; Dr Kawashima's Brain Training; Fable ; FIFA ; Final Fantasy; Gears of War; God of War; Gran Turismo; GTA/Grand Theft Auto; Guitar Hero: Just Dance; LittleBigPlanet ; Mario & Sonic at the Olympic Games; Mario Kart; Need for Speed; Prince of Persia; Super Mario Bros; The Edler Scrolls; The Sims; SingStar; Uncharted; and World of Warcraft