Reports

BRAND MAP: Zelda

Author: GameVision

In 1987 Nintendo introduced European gamers to The Legend of Zelda. The title was unique in the way that it combined action, adventure, exploration and even a basic levelling up system. From here on out the series would grow and grow in popularity, often changing in tone and graphical style. But what makes the series so successful?

These reports provide a unique insight into current attitudes to brands – as well as historical context and trends. They examine consumer awareness, patterns of play, qualitative assessment, audience demographics and more.

Broken down into a series of graphs and charts, the Brand Maps also disclose how consumers hear about brands and what they like/dislike about them.

Game Vision has created Brand Maps for around 150 of the games industry’s leading franchises, all of which are updated every six months. 20 of them are now available directly from mcvuk.com for £480 (inc VAT).

As well as Zelda, we are offering:

Assassin's Creed; Call of Duty; Championship Manager; Devil May Cry; Dr Kawashima's Brain Training; Fable ; FIFA ; Final Fantasy; Gears of War; God of War; Gran Turismo; GTA/Grand Theft Auto; Guitar Hero: Just Dance; LittleBigPlanet ; Mario & Sonic at the Olympic Games; Mario Kart; Need for Speed; Prince of Persia; Super Mario Bros; The Edler Scrolls; The Sims; SingStar; Uncharted; and World of Warcraft