Games like Jewel Quest Mysteries are a real hit with those who aren’t traditional core gamers.
Not only that, but the hidden object genre has opened the casual market up far beyond cheap downloadable iPhone games and motion-sensing party titles on home consoles. Consumers are willing to spend more for boxed puzzlers on DS, with the format lending itself well to commuters and casual players who like to game on the move.
Jewel Quest Mysteries 2: Trail of the Midnight Heart is the latest DS release in the category from Licensed 4U. It blends hidden object gameplay, where players must locate hard-to-find items across a raft of locations, with Bejeweled-style match-three sections to break up the gameplay.
The title follows the story of Eva Witheby who travels across the world in search of relics. It boasts 20 hidden object scenes, new scrolling environment screens and power ups such as Freeze Timers.
“The Jewel Quest Mysteries brand is one of the best-selling hidden object match-three brands in the US,” says Licensed 4U’s head of production and marketing Richard Barclay.
“We’ve already had a great reaction from the trade in terms of Day One orders.”
Licensed 4U is promoting the title by running online competitions with Heat, Grazia and Zoo in a bid to ensure it’s a hit with mainstream buyers and casual gaming fans.