Entries in ‘ads’ (8)
News: Sainsbury’s in console marketing blitz
Grocery giant aims to grab five per cent of UK market in 18 months; Games marketing spend tripled for Xmas
News: In-game ads fail Quake Live
Free-to-play shooter to becomes slightly less free-to-play as premium subscriptions abound
News: Sony pulls WipEout ad
In-game ad spot pulled after complaints about prolonged loading times
Blog: TV Times
Remember those days when seeing a game on a TV ad break was a real ‘wow’ moment? When we’d swell with pride at FIFA enjoying a presence alongside Daz and Imodium? When WipEout being sandwiched between Shortland Street and some other barely-watched kids’ show was a ‘grand statement for the industry’?
News: Last.FM free to XBL Gold members
Silver members to get three hours streaming music access per month
News: Early start for Creed sequel ads
Ubisoft kicks off Assassin’s Creed 2 push with TV campaign and Play.com pre-order deal
News: ASA: Video games are being advertised responsibly
Advertising Standards Authority sees 99% compliance rate in report on UK games ads
News: £4m TV marketing splash for Ubisoft
Casual games lead push lead by Rayman Raving Rabbids TV Party as Ubisoft plugs its Wii and DS credentials
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