[Industry news] PUBG MOBILE launches the PDP European Fashion Design Contest, inviting players to have an opportunity to design the game’s next outfit

pubg 1 [Industry news] PUBG MOBILE launches the PDP European Fashion Design Contest, inviting players to have an opportunity to design the game's next outfit

PUBG MOBILE has announced the launch of the PDP European Fashion Design Contest, a creative competition organised as part of its PDP co-creation programme. Participants are invited to design an original outfit inspired by European urban fashion, with the opportunity to see their creation brought to life in the game. This PDP contest is being held to celebrate the global launch of PUBG MOBILE FLASH, the official lightweight version of PUBG MOBILE, today - November 13. All the info can be found on the official website. 

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[Industry news] Mark Lisle appointed Director – Packaging and Creator Kits, Fluid

Mark Lisle [Industry news] Mark Lisle appointed Director - Packaging and Creator Kits, Fluid

The entertainment industry’s leading full-service creative agency, Fluid, promotes Mark Lisle to Director - Packaging and Creator Kits. Mark’s new title reflects his pivotal work driving growth and creativity in the division, who design and produce special edition packaging and influencer kits for the world’s biggest entertainment companies, including Riot, Capcom, Bandai Namco, Xbox and Sony to name just a few. 

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[Guest post] “What role do video games play in today’s biggest entertainment franchises?”

PPDW SQUARE ENG FINAL NICK [Guest post] "What role do video games play in today’s biggest entertainment franchises?"

How licensed games are evolving beyond traditional tie-ins, using PAW Patrol: Dino World to examine how games can expand familiar entertainment worlds through original interactive experiences. By Guillermo Abajo, Producer at Outright Games Licensed games have been around for decades. How has their role within entertainment franchises changed? “You’re right …

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