Chips stores have been testing out a new device that allows customers to access info on the latest games.
The UK’s largest indie games chain has been trialling the interactive information kiosk Xplace Games Advisor, in five of its outlets: Yeovil, Guisborough, Arnold, Dudley and Hartlepool.
Supplied by German manufacturer Xplace, the kiosks allow consumers to read up on new releases, as well as view product descriptions, screenshots, artwork and the latest trailers.
Feedback from each of the stores has been positive so far, with the public taking full advantage of everything the Xplace kiosks offer. CHIPS staff members have even been using the devices to improve their own product knowledge.
After a one-month trial, we are very happy with the Xplace Games Advisor,” said Guisborough CHIPS franchisee Paul Whitfield.
Our customers really love to hunt for their favourite games on the terminal. It’s also become extremely useful for our customers looking at the pre-owned games we have available in-store.”
Xplace’s UK sales manager Ian Laycock added: Our terminals have been very well accepted by CHIPS customers. Some stores are recording more than 2,000 clicks a week, which is excellent for independent games stores.”
The kiosks allow shoppers to check out Top 10 charts, info on age ratings, read recommendations and browse the store’s range of games including pre-owned products.