DingIt’s first year boasts 80m total viewers

DingIt, the eSports-centric streaming platform, has finished its first year of broadcasting with 80m viewers under its belt.

The site, which insists that the current model for eSports streaming is broken and wants to fix the problems inherent to games broadcasting, currently sees 20m montly unique viewers.

To date, the company has also invested $400,000 in original content and securing rights to third party eSports streams, creating more than 800 such streams in 2015.

“This first year has been nothing short of spectacular,” said Mark Hain, CEO of DingIt. “All our projections and expectations have been exceeded so we know there is a real demand for what DingIt offers.”

In the past 12 months, DingIt has provided 743 years of streamed content, and expanded into Korea while attempting to revolutionise the ad model for broadcasters on the service.

“Most exciting of all is that we have been able to drive significant revenues from our global ad platform,” said Hain, “proving that it is possible to deliver a quality eSports experience and make the business side work too.”

It is doubtful that the advances made by the company will be felt by industry leader and internet juggernaut Twitch, who recently posted 2015 stats of 459,366 years of streamed content, and is believed to attract 100m monthly unique viewers.

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