MCV PACIFIC AWARDS: The finalists and winners announced!

Last night saw the Australian and New Zealand industry gather in force to celebrate the first ever MCV Pacific Awards.

It was an evening of revelry, excitement and flair, with everyone dressed to kill and eagerly awaiting the finalists and winners from an extensive array of categories encompassing the entire games sector.

Those fabulous finalists and winners are:

Marketing Campaign of the Year

Assassin’s Creed III (Winner)

Borderlands 2

Skylanders: Giants

Halo 4

PR Campaign of the Year

Call of Duty: Black Ops II (Winner)

Bioshock: Infinite

Assassin’s Creed III

Need For Speed: Most Wanted

Best Single Brand Engagement

EB EXPO 2012 (Winner)

Need For Speed Most Wanted Taxi

StarCraft II: Heart of the Swarm Launch Event

StarCraft II: Oceanic WCS finals

Sales Team of the Year

Ubisoft (Winner)

Activision Blizzard

Take Two Interactive

Sony Computer Entertainment Australia

Peripherals and Accessories Brand of the Year

Skylanders (Winner)

Turtle Beach



Publisher of the Year

Ubisoft (Winner)

2K Games / 2K Sports



Distributor of the Year

All Interactive Distribution / Entertainment (Winner)

Namco Bandai Partners


QV Software

Agency of the Year

One to Another (Winner)

Bohemia Group


Hausmann Communications

Retailer of the Year

JB HiFi (Winner)

EB Games

Online Retailer of the Year

EB Games (Winner)


Mighty Ape

Dungeon Crawl

Digital Retailer of the Year

Xbox Live (Winner)

Good Old Games

Sony Entertainment Network / PSN

Apple / iTunes

Star Store

JB HiFi World Square (Winner)

EB Games Swanston St, Melbourne

EB Games, The Galleries

The Gamesmen, Penshurst

Journalist of the Year

Chris Stead (Winner)

Lucy O’Brien

Mark Serrels

Adam Mathew

Print Publication of the Year

Game Informer (Winner)

PC Powerplay


Official Playstation Magazine

Online Publication of the Year

IGN AU (Winner)




Video Publication of the Year

Good Game (Winner)

Good Game: Spawn Point

Player Attack

Geek Bomb

About MCV Staff

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