Fischer: There is no casual gaming

Laurent Fischer, managing director of marketing and PR at Nintendo of Europe, has joined the chorus of executives at core games firms which say they don’t like the name of ‘casual gaming’, yesterday telling MCV sister site

that the games audience consists of people who are either a gamer or they are not”.

His comments were made at a special showcase of software for the company’s new WiiWare downloadables channel at Nintendo of Europe’s Germany HQ.

He told the assembled journalists: I don’t like the word casual. There’s a lot of meaning and interpretation of the word. For me you’re either a gamer or a non-gamer. You can spend time playing 10 or 20 hours playing a Wii game or Flash game on the ‘net. The people who play all these games are core gamers."

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