Focus Interactive reports record revenue boosted by Vampyr sales and ‘excellent’ back catalogue performance

French publisher Focus Home Interactive is reporting record revenue for the first-half of the 2018/19 financial year.

In its latest financial report, Focus attributes the record revenue of €44.3 million to Dontnod’s gothic RPG, Vampyr, plus "excellent performance" of its back catalogue, the sales for which are reportedly up €11.1 million year-on-year.

"After the successful launch of Vampyr where the game topped the charts in France, the UK, Germany and in many other countries, Dontnod’s game enjoyed tremendous success throughout the second quarter," Focus said via an official statement. "With praise heaped on it for its production and script, Vampyr is a further confirmation, after MudRunner and The Surge in 2017, of the Group’s ability to create a major event with games that combine unprecedented concepts and high-potential universes."

Focus also detailed the "successfully renewed partnerships" with Focus Publisher Weeks, attributing digital sales – which account for 65 per cent of total revenue – to the promotions run by Steam and Microsoft. It maintains plans for the remainder of the year remain strong, stating it will "continue to maximise the potential of the Vampyr licence", confirming it is bringing the RPG to Nintendo Switch following "impressive success" on PC and consoles.

The upswing in Focus’ revenue comes as John Bert is promoted to Chief Operating Officer after many years as the firm’s business director. Aurélie Rodrigues has been moved to the position of sales director, while Vincent Chataignier becomes business development director. The management team also announced the appointment of Dessil Basmadjian – who had previously run the video division – as creative director.

"The appointment of John Bert as the Group’s Chief Operating Officer is an excellent signal to our business partners, the Focus teams and the Group’s shareholders." said Jürgen Goeldner, chairman of the management board. "His special relations with the studios, his commercial skills and his ability to identify the sector’s fundamental trends make him a key element in assisting the Group with regards to new strategic areas and its future operational priorities. Focus is a Group that has always been able to work with the best talents to achieve its high objectives."

A meeting with its partners, investors and analysts is planned for November 27th, in which the company will "set out its strategic vision and its next operational priorities".

About Vikki Blake

It took 15 years of civil service monotony for Vikki to crack and switch to writing about games. She has since become an experienced reporter and critic working with a number of specialist and mainstream outlets in both the UK and beyond, including Eurogamer, GamesRadar+, IGN, MTV, and Variety.

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