GAME will re-develop two of its stores so that primarily focuses on pre-owned products, namely electronics.
And more stores could follow, MCV can reveal.
The new outlets will go under a new name: Gametronics, and are refitted versions of pre-existing GAME stores. The retailer says it will primarily target cities that have two or more GAME outlets, and the first cities to feature the new outlets are Lincoln and Cambridge.
Along with games, the outlets will place increased emphasis on all forms of tech: tablets, MP3 players,TVs, sat-navs, smartphones and more, akin to big second-hand rival CEX.
The firm says the thinking behind the initiative is to be a better avenue for trading in products and making it more affordable for gamers to upgrade to next-gen consoles and other products. Gamers who trade-in at Gametronics can use their credit at all GAME stores.
UPDATE: GAME has told MCV that these new outlets, although heavily pre-owned focus, will range a number of ‘mint’ items for consumers to buy.