HoloLens was key driver of Microsoft’s Mojang acquisition

Microsoft’s new chief executive has revealed that HoloLens played a crucial role in the company’s acquisition of Minecraft creator Mojang.

Let’s have a game that, in fact, will fundamentally help us change new categories,” CEO Satya Nadella told The New York Times. HoloLens was very much in the works then, and we knew it.”

The augmented reality technology was unveiled earlier this year, with the only gaming application demonstrated so far being a version of Minecraft that spans across the user’s living room.

Develop has the full story.

About MCV Staff

Check Also

PR Panel 2024: Mike Hendrixen, Vertigo 6

"While AI will help us, it's the personal touch that'll always be most important in PR and communications. It's about finding the right balance between technology and good old-fashioned human interaction."