Kiip to sponsor ME’s Monetising Mobile event

On board as Drinks Reception Partner for the conference on rich media mobile advertising in July.

Monetising Mobile: The Rich Media Future of Mobile Advertising‘ takes place at One Wimpole Street, London, on July 12th.

The event will offer an unmissable insight into the exciting new ad formats that are moving the market beyond static display banners.

Kiip is the US firm pioneering ‘real rewards for virtual achievements’ giving users physical and digital rewards at the moment they make a breakthrough in their play.

It already has 300-plus developer supporters across games, fitness and other apps and an client base including Disney, Pepsi, P&G, American Apparel, Sony Music and many others.

The firm will sponsor the drinks reception at the ME event. And Eamonn Carey, EMEA director of Kiip, will be there to showcase the firm’s platform.

He said: "I’m very pleased to support Monetising Mobile. Brands are extremely interested in finding ad formats that change the way consumers engage with their ads.

"That’s what we promise. So this is event is a great fit for us. I look forward to checking out all the other innovative ideas, and sharing a drink afterwards – on us, of course."

Monetising Mobile’s other speakers include:

* Dan Rosen, CEO EMEA, Joule
* Jonathan Abraham, Industry Head (Mobile), Google
* Amit Kotecha, Senior Mobile & Networks Manager, IAB
* Aneesh Karve, Product Manager, Amobee
* Mark Slade, CEO, 4th Screen
* Christopher Kahler, Qriously (TBC)
* Ben Williams, Business Development, Sprout Europe
* James Connelly, CEO, Fetch Media
* Jason Cooper, Simplytics

Monetising Mobile events focus on commercial ideas in an afternoon/evening event that combines discussion with networking.

Each conference comprises three hours of short keynotes, expert panel sessions, demos and case studies running from 4.30pm to 8pm, followed by a networking buffet from 8.00pm to 11.30pm.

So if you want to get your company in front of an audience of brands, agencies and publishers, please email for more details.

There’s more information on venue, line-up, accomodation, tickets and more at the Monetising Mobile site.

Register your place here by accessing the booking form here.

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