Margin Makers: Guide to PSVR merchandise

Sony’s PlayStation VR finally hits shelves today.

Even if history ultimately decides VR was just a gimmick, the impressive amount of hype surrounding PSVR will at least guarantee a couple millions headsets to be shifted in the first few weeks, and who knows what success may follow.

Christmas will also obviously be a crucial period for PSVR and Sony has made everything it can to better its odds.

First, the platform holder is bringing back demo discs, which are included in the PlayStation VR regular launch bundle. Eight titles are featured, allowing players to catch a glimpse of the various experiences virtual reality can offer: Driveclub VR, PlayStation VR Worlds, RIGS, Tumble VR, Battlezone, EVE: Valkyrie, Wayward Sky and Headmaster all cover a wide variety of genres, from fighting to space shooters.

Sony is also (re)releasing accessories to launch alongside PlayStation VR. The hardware manufacturer has not included either the PS4 camera, which is necessary to run PSVR, or the PlayStation Move controllers (which are compatible but not mandatory) in the standard bundle. But new updated versions for both products are releasing today.

It’s also launching a new DualShock controller and a VR- compatible headset.

Alongside these first-party accessories, most peripheral firms are already building on the PSVR hype by launching new ranges. And we can bet even more companies will jump on the VR bandwagon as Christmas approaches and more titles are released.

At the moment, the only launch title with a merchandise range is Rez Infinite, but if PSVR proves to be a success, studios will certainly look into developing tie-in items for their games as well.

New Sony PlayStation 4 Camera (PS4/PSVR)

Although the PS4 camera is required to run PlayStation VR, it’s not included in the standard SKU. As a result, sales for the product have been growing: for instance, Amazon saw 975 per cent rise in sales back in March. Consequently, Sony launched a redesigned version of the camera, which will hit shelves alongside PSVR on October 13th.

SRP: 44.99

Manufacturer: Sony

Distributor: CentreSoft

Contact: 0121 625 3388

Sony PlayStation Move Motion Controller – Twin Pack (PS4/PSVR)

PlayStation Move controllers made an impressive comeback as Sony announced their compatibility with VR back in March. The publisher then announced this double pack that includes slightly modified versions of the controllers – which now feature micro USB charging ports – at a slightly higher price point. The 2010 controller is not required to play VR games but is compatible with some launch titles such as Batman: Arkham VR.

SRP: 69.99

Manufacturer: Sony

Distributor: CentreSoft

Contact: 0121 625 3388

PlayStation VR Camera Extension Cable

For all the people who will have to completely re-organise their gaming area thanks to VR, Prif is releasing a range of extension cables.

SRP: 19.99

Manufacturer: Prif

Distributor: CentreSoft

Contact: 0121 625 3388

Rez – Vinyl Soundtrack 2xLP + Retrospective Book + 7” Vinyl

PSVR launch title Rez Infinite will have its own merchandise range, developed in partnership with trendy outlet Iam8bit.

SRP: $75 (57)

Manufacturer: Iam8bit

Distributor: Iam8bit


PSVR Headset and Accessories Carrying Case and Backpack

Although there’s little chance your want to move all your VR gear once it’s settled in your living room, there’s now a specific backpack to do it.

SRP: 24.99

Manufacturer: Navitech

Distributor: North Laine Accessories

Contact: 01903 752 910

Sony PlayStation 4 Platinum Wireless Headset

To celebrate the launch of PSVR, Sony will also release a brand new wireless headset, which features 3D audio technology.

SRP: 129.99

Manufacturer: Sony

Distributor: CentreSoft

Contact: 0121 625 3388

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