Mega Coffee goes on sale

Loading has launched a brand of games-themed Mega Coffee which is available to buy online at gadget retailer Firebox.

The 14.99 coffee is made from nine different types of ethically-sourced coffee beans and a portion of each sale goes to gaming charity SpecialEffect. It’s produced by games caf Loading in conjunction with specialist Base Coffee.

When I opened I couldn’t understand why places skimped on coffee, when it was one of the things with a better margin,” said Loading founder James Dance.

To begin with we’re just launching it through Firebox. We also sell the blend as unground beans which would be a great addition to independent cafs and gaming spots with coffee facilities.”

Loading is currently seeking investment for new outlets in London and across the UK.

About MCV Staff

Check Also

Gina Jackson OBE is announced as CEO of mental health charity Safe in our World

Industry veteran takes charge of rapidly-growing charity