No value label coming for Wii

Nintendo has told MCV that it has no plans to follow the lead of Sony and Microsoft by introducing a budget label on first-party Wii software.

Sony’s PlayStation Platinum and Microsoft’s Xbox 360 Classics ranges have both significantly boosted revenues for Nintendo’s rival format holders – but the Japanese firm has decided that its Wii price proposition does not warrant a designated value label.

We have no plans for a Wii budget label,” a Nintendo spokesperson told MCV. Nintendo Wii software is performing very well at its current price points. It’s important to note that Nintendo do not set prices. It is retailers that will ultimately set the prices of both hardware and software. And with brand new software titles available at estimated retail prices of between 19.99 and 34.99, we feel Wii represents great value over any current new competitor titles.”

This week, internet stories referencing ChartTrack statistics reported that the Wii is on course to hit one million UK sales in the next three weeks – and to eclipse total GameCube sales by October.

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