November proved to be a major month for the UK games industry, driven by a trio of major launches – Call of Duty, Fallout and Star Wars Battlefront.
Activision’s military shooter sold over 1m units in just over a week.
The game is part of the Black Ops line of titles, which is the most popular of the Call of Duty sub-brands. If you look at the SuperData October console digital charts, which includes revenue generated from DLC, microtransactions and full game downloads, you’ll see Black Ops II is still in the Top Ten – almost three years since its launch in November 2012. (Note: SuperData’s charts run from the start of October until October 31st, whereas Chart-Track’s data ran from October 25th to November 21st.)
There were eight new games in the Top Ten. Bethesda’s Fallout 4 shifted half a million units in its first week – although sales have slowed since.
Star Wars Battlefront from EA was only on sale for three days when this data was collected, but still managed third place.
There are a number of Microsoft-backed Xbox One games in the charts. Halo 5: Guardians debuted at No.5, while Rise of the Tomb Raider (which was released on Xbox 360 as well) managed No.10. Fallout 4 also had marketing support from Microsoft. The result was that Xbox One had a much stronger month in terms of software market share, although it wasn’t enough to knock PS4 off its perch.
A lack of Nintendo titles meant that the platform holder lost software market share this month. However, improvement in hardware sales saw the likes of Splatoon, Mario Kart 8 and (remarkably) Mario Kart 7 return to the Top 40 – these games were bundled with Wii U and 3DS consoles.
Although we have introduced digital console revenue to our analysis for the first time, we still lack PC figures. This means that Football Manager 2016 only reached No.18 in the boxed charts. Sega says that 82 per cent of the game’s sales were digital, so the title may have made the Top Ten. We’ll never know for sure.