Pro Sports Bets on Video Gamers for Growth

Major league sports teams are recruiting a new kind of player: one who can score with a joystick. In the past two months, Manchester City and West Ham United, two of the top English Premier League soccer teams, have signed professional video gamers to represent the clubs when playing FIFA, a hugely popular Electronic Arts soccer video game. In Germany, VfL Wolfsburg has outfitted a pair of top FIFA game players in the team’s bright green jerseys.

Read more on Bloomberg >>>

About MCV Staff

Check Also

Hiro Capital leads $15 million of Games VC investment into Snowprint Studios, Double Loop Games and Happy Volcano Games

Venture Capital fund Hiro Capital has made investments in three international game studios.