EA Playfish VP of global studios heads up Helsinki branch

Maxis opens new mobile studio in Finland

Sim City and The Sims developer EA Maxis has opened a new mobile studio in Finland.

Based in Helsinki, the office will focus on creating new entries into The Sims franchise, as well as "potentially expanding with other opportunities".

EA Playfish VP of global studios Jami Laes will head up the developer.

Maxis is currently in the process of staffing up the studio, and is looking for a wide variety of development and support roles.

“Mobile is a strategic focus for the company and to Maxis as a label,” said Maxis general manager Lucy Bradshaw.

“We feel that the talent base in Finland will be a strong complement to our existing mobile expertise based around the world. The Sims franchise continues to find strong audiences across all platforms and the team we are building in Helsinki will be tasked to maintain our tradition of being some of the most creative game developers on any platform. Welcome to the team.”

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