Sony unconcerned by Xbox One’s seven-day UK head start over PS4

That Xbox One will arrive in the UK a week before PS4 does not give it an advantage, Sony has said.

Xbox One will launch worldwide on November 22nd whereas PS4 won’t hit the UK until November 29th.

Well, would you rather have seven days or sixteen months?” Sony UK boss Fergal Gara told CVG, referencing the launch lead Xbox 360 enjoyed over PS3 in the UK. I think it’s a moot point really, we’re effectively launching at the same time. I don’t think seven days is going to have an advantage or disadvantage.”

The situation is reversed in the US, of course, where PS4 will be released on November 15th – a week ahead of the Xbox One’s global rollout.

Gara also downplayed PS4’s price advantage, which will see the entry-level model retail for 80 less than its rival.

Price isn’t everything,” he added. It’s an advantage, but it can move over time. Value to the consumer is everything, which is price and quality of content for that price. We feel in very good shape on that front. We’re really pleased.”

The exec would not be drawn on exact pre-order numbers but did claim that the amount had grown substantially” since the one million it revealed at Gamescom.

What I will say is that it has continued to march ahead strongly, and there’s no signs of it slowing down either,” he claimed. That’s hugely encouraging, we know there is a huge desire out there for new consoles, and that people want a PlayStation 4. At Gamescom the global number was over one million units, that’s ‘over’, and the number has grown substantially since then.”

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