E, THQ’s summer release based on the Disney Pixar movie, is to be the first video game to be localised in Arabic, set for release on the Xbox 360, PlayStation 3 and PSP.
The Pluto Games-developed title will be released into the emerging Middle East market this year.
Luke Keighran, THQ export sales manager, said: We are delighted to be part of this, launching an Arabic game is every Arab gamers’ wish. This is a great opportunity for us to grow further in promising territories like Saudi Arabia and Egypt, and a solid demonstration of our commitment to the Middle East market.
It is Pluto Games’ enthusiasm and will that made this commercially possible and we hope it will be the first of a long line up for Arabic titles in the future.”
He continued: There are only few games that would suit the Middle East’s morals more than WALL.E. The game depicts family virtues in a fun adventurous story line immersing the players in a world of passionate pursuit for adventure.”
The film has gathered a raft of almost universal praise from the media, scoring a huge 93 per cent according to Metacritic.
Thanks to Al Bawaba.com