GAME giving away free downloadable Charizard for Pokemon X and Y

The Pokemon Company has teamed up with GAME once again to give gamers a free downloadable character.

Charizard, complete with Mega Stone (or Charizardite for those fans out there), can either be downloaded via Nintendo Zone, or gamers can ask for the character at the till.

Fans will need to bring a 3DS (or 2DS) and their copy of either X or Y to their local GAME.

The giveaway is part of the promotion for the new Pokemon Trading Card expansion: XY – Flashfire and runs from July 11th to August 10th.

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Craig Chapple is mobile insights strategist, EMEA at mobile intelligence firm Sensor Tower and was senior editor at PocketGamer.biz.