After a huge price slash of the Playstation 3 console on 22nd August, Sony has confirmed that sales in Australia have risen over 400%.
The data is based on NPD Group findings and retailers information, and pertains to both the 160Gb and 320Gb models of the console.
Michael Ephraim, managing director of Sony Computer Entertainment Australia, said: "This new price point really represents fantastic value for money as PlayStation 3 delivers full HD games, Blu-ray capability, plus music, movies, catch-up TV and more on demand."
"Australians love not only games, but also the quality home entertainment PS3 provides. Sales are booming because PlayStation 3 is the best device to connect to your TV, at incredible value, to provide the ultimate home entertainment experience."
Sony anticipates that this momentum will build in the lead up to Christmas, citing Uncharted 3: Drake’s Deception, Resistance 3 and Playstation Move titles such as DanceStar Party as key drivers for the increase.
The Playstation 3 currently carries an RRP of AUD$349.95 for the 160Gb model and AUD$449.95 for the 320Gb.
To sign-up for the completely free MCV Pacific News Digest email service, to be launched in October in conjunction with the new MCV Pacific website, please email email@example.com with your name, job title, company name, nature of your company’s business and the country in which you’re based.