corporate VP of entertainment strategy and business development Shane Kim has admitted that Xbox 360 doesn’t have an exclusive as big as Halo 3 this year – but put his faith in Gears Of War 2 and Fable 2 to enjoy "huge" sales.
Kim said he expected Xbox 360 to enjoy just as big of a year” as it did in 2007.
Speaking to Next-Gen, Kim commented:
I think the platform is just as strong, if not stronger [than last year]. That’s hard to say, because we had incredible titles last year with BioShock, Halo 3, Mass Effect and Call of Duty 4. … Especially when you look at Halo 3, which was a phenomenal industry event, it’s easy to look back and go ‘you can’t possibly be as strong.’
But if you look at the initial success of Grand Theft Auto IV on Xbox 360, that’s been super, and we have exclusive [DLC] content coming too. Gears of War 2 is going to be huge, Fable 2 is going to be huge.
So I don’t know. I believe that we’re going to have just as big of a year in terms of content on Xbox 360. Maybe we don’t have a particular exclusive that’s as big as Halo 3, but I do think that Gears 2 and Fable 2 will be really big hits.”