Ubisoft takes UK Xmas crown

The pressure is on EA and Activision, as Ubisoft became the No.1 publisher over Christmas.

The firm sold more games than any other during the festive period (November 27th to December 31st). Just Dance 3 (no.3) and Assassin’s Creed: Revelations (no.6) were the firm’s top sellers for the month.

For the entire of 2011, Ubisoft was the No.2 publisher in terms of units, with Just Dance 3 shifting over 910,000 and Assassin’s Creed: Revelations selling 814,000 copies.

Most games sold during December where sold on Xbox 360, followed by PS3 then Wii. However, both Xbox 360 and PS3 lost market share month-over-month, with all three Nintendo platforms (Wii, DS and 3DS) growing over November.

All data is courtesy of GfK Chart-Track.

Software Market Share By Publisher (Units)

1: Ubisoft (15.5%)
2: EA (15%)
3: Nintendo (12.3%)
4: Activision Blizzard (8.6%)
5: THQ (6.9%)
6: Microsoft (6.3%)
7: Sega (5.3%)
8: Bethesda (5.3%)
9: Warner Bros (3.9%)
10: Sony (3.6%)

Software Market Share By Publisher (Units)

1: Xbox 360 (36.6%)
2: PS3 (24%)
3: Wii (18.2%)
4: DS (8.7%)
5: 3DS (7.4%)
6: PC (4.3%)
7: PSP (0.6%)

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