Zynga to open new studio in Birmingham, UK

Zynga has announced its opening a new studio in Birmingham, UK, to supplement “its long-standing racing division at NaturalMotion”.

“Situated in the stunning 55 Colmore Row building at the centre of Birmingham’s prestigious Colmore Business District, the new studio will accommodate leading designers, developers, and artists from the Midlands development talent pool,” Julian Widdows, vice president at NaturalMotion told MCV/Develop. “Our racing division is amongst the best in the world, and the opportunity to tap into the incredible racing talent the Midlands has to offer, highlights Zynga’s commitment to producing incredible content for its players”.

“I am immensely proud of the gaming cluster we have here in the West Midlands, which is home to many leading developers and studios,” added Andy Street, Mayor of the West Midlands. “Zynga is one of the world’s leading mobile game developers, so the fact they have chosen to open their newest studio here in the West Midlands shows the strength of our region and how we continue to attract big names and investment. 

“Zynga and NaturalMotion’s move will help to create local jobs for local people, as well as add more money into our regional economy. I am delighted that Julian and his team have made this investment, and I wish them every success.”

Zynga is now looking to populate the new studio with additional staff and says its “new hire targets” include a lead game designer, lead UI artist, principal games engineer, and principal QA engineer. It adds its “advantageous benefits” include “a culture that promotes a healthy work/life balance, and positive initiatives that help employees to feel supported both professionally and personally”. 

For more information about job openings in the new Birmingham studio, head to NaturalMotion’s website

NaturalMotion joined Zynga back in 2014.

About Vikki Blake

It took 15 years of civil service monotony for Vikki to crack and switch to writing about games. She has since become an experienced reporter and critic working with a number of specialist and mainstream outlets in both the UK and beyond, including Eurogamer, GamesRadar+, IGN, MTV, and Variety.

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