Mobile games publisher Chillingo, barely known a year ago but now ubiquitous thanks to Angry Birds, beat off the challenge of established powerhouses to claim the Best Games Company gong at last night's ME Awards.
In doing so it successfully beat off rivals such as Gameloft and its new owners EA.
The fifth annual ME Awards took place at the Royal Garden Hotel in London earlier this evening, attracting over 300 senior professionals from all over the world. They were drawn from companies such as Google, PayPal, Nokia, RIM, Facebook, O2, Orange, OpenMarket and many more.
Elsewhere in the Awards, Foursquare bagged the new 'Best Location Company' gong ahead of rival nominees such as Booyah and Layar while in the 'Best Music Service Provider' category, Spotify ended Shazam's run of success.
Here's the complete list of winners:
Best Gambling Company
Best Adult Company
Best Games Company
Best Location Company
Best Social Media Company
Best Mobile Book Company
Best D2C Company
Best Video Service Provider
Best Music Service Provider
Best Games Service Provider
Best Transactions Provider
Best App Developer
Best Mobile Web Publishing Platform
Mobile Interactive Group – Kilrush
Best Advertising Company
Best B2B Content Provider
Best App Store
Best Handset Company
Outstanding Contribution to Mobile Content Omar Hamoui, founder of AdMob
This year's ME Awards were sponsored by Nokia (Platinum Partner) Microsoft Advertising (Gold Partner), TIM w.e. (Event Partner), Out There Media ('Best Operator' Partner), IMR (Drinks Reception Partner) and Neomobile (‘Gambling Company' Partner).
The winners were decided by a judging panel, drawn from the ME contacts book and consisting of around 400 execs from all sectors of the business.