DICE admits that Battlefield 4 launch has damaged player trust - MCV

DICE admits that Battlefield 4 launch has damaged player trust

Author:
Publish date:
1-battlefield4_chinarising_b.jpg

Battlefield developer DICE has stated its intention to win back any gamers who have been left disillusioned with the franchise following Battlefield 4.

The game was last year beset by technical problems at launch that persisted well into 2014.

"I can absolutely say that we lost [player] trust in the game's launch and the early parts of the year," DICE LA producer David Sirland told GameSpot. "We still probably have a lot of players who won't trust us to deliver a stable launch or a stable game.

"I think we have to earn that back. That's why I'm here. That's my end goal. I want to earn our trust back and I want to make them happy and like Battlefield again.

I don't want to say anything because I want to do. I want them to look at what we're doing and what we are going to do and that would be my answer. I think we have to do things to get them to trust us, not say things to get them to trust us. Show by doing.

"I am certain that [Battlefield 4's troubled launch] won't be repeated because we've changed the way we work."

Developer Visceral said last month that it has put a lot of resource into ensuring that Hardline will work at launch.

Related