MCV/DEVELOP News, events, research and jobs from the games industry
North American food retailer Taco Bell has launched a new partnership with EA that will see MySims promoted in its large chain of restaurants.
But the most interesting part of the partnership is that it will offer customers the chance to nab the full version of the PC game for free.
Other freebies included in the deal are a sticker case and activity poster.
In 2006 Microsoft struck a deal with Burger King that saw a range of free Xbox and Xbox 360 games offered with its food. The chain has also penned an agreement with Microsoft to promote Kinect later in the year.
