Activision will release Call of Duty: Black Ops II on November 13th. EA will release Medal of Honor: Warfighter on October 23rd.
That's a recipe for corporate competitiveness if we ever heard one.
Though Microsoft may want in on this particular kerfuffle, with it deciding to release Halo 4 on November 6th.
It's EA that has thrown the opening blow in the clash of the titans, however, with global product manager Kevin O'Leary taking to Twitter to say: "Poor #blackops2 you look tired, you should take a year off and rest."
Expect this to be the first jibe of many.