After what even Sony admits as being a slow start across the globe, the PS3 has finally found its stride and is quickly catching up on its console rivals in the sales race – and EA reckons it could yet catch Xbox 360 in the UK hardware market.
We could certainly see Sony come back – in the UK it's still a head-to-head competition between PlayStation and Xbox, but on the continent Sony is traditionally stronger than Microsoft,” European senior VP Jens Uwe Intat told MCV.
But we're very happy to watch the competition, because as long as they're competing to get more consumers in, there are more people we can sell games to. It's interesting to see that both companies embarking on a slightly different path when it comes to controlling games. Kinect and Move are both very interesting ideas.”
To read the full interview with Jens Uwe Intat, click here.