EA unveils new mass-market label

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Electronic Arts' EA Sports label has unveiled further details of its 'All Play' line of games - new versions of its football, soccer, golf and basketball titles designed specifically for the Wii.

According the EA, the games have been designed from the ground up with new controls and with social play in mind. The games arrive in US stores starting this summer priced $49.95 each.

The games in the line are NCAA Football 09 All-Play, Madden NFL 09 All-Play, Tiger Woods PGA Tour 09 All-Play, NBA Live 09 All-Play, and FIFA Soccer 09 All-Play.

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