High Street retailer HMV is hosting a Gran Turismo 5 3D gaming tournament to celebrate the game's release.
Sony Bravia 3DTVs are being installed in stores across the UK allowing participants to try and become the UK champion.
Heats will kick off on November 27th with the fastest two players in each region winning a place in the final. This will be held at HMV Oxford Circus in London on December 15th and hosted by Formula One TV presenter Jake Humphreys.
As a specialist entertainment retailer we have high expectations for how 3D games and Blu-ray discs will perform this Christmas and in 2011,” said HMV Gamerbase's Dominic Mulroy.
We're seeing more and more customers buying into these fantastic new formats, and we're delighted to be partnering with Sony Bravia to host this 3D gaming tournament.”
Official PlayStation Magazine's editor Ben Wilson added: I'm sure everyone playing in the tournament will delight in the technology. But only one can win it, and we're looking forward to racing against the UK's 3D GT5 champion.”
Gran Turismo 5 went on sale for the PS3 today following heavy delays.