INTERVIEW: Robin Kaminsky, Activision - MCV

INTERVIEW: Robin Kaminsky, Activision

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Robin Kaminsky, the executive vice president of Activision, has told MCV that newly acquired UK developer Bizarre Creations will work on an existing Activision franchise as well as create a new racing game.

We believe in brands and franchises not individual titles,” Kaminsky told MCV. So we'll be working with Bizarre to develop a great concept and brand in racing, as well as working with their second team, which is very talented in the action genre.

This team will most probably be working on a property that Activision already owns.”

To read the interview in full click here
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