2010 is set to be the year of motion control. By default, that also means it's the year that the long-standing dominance of Wii will be tested like never before. But NoA president Reggie Fils-Aime reckons both Sony and Microsoft have a bigger challenge on their hands than they perhaps realise.
Our competition will face their own challenges,” the exec told Forbes.
They'll have to create compelling software. They'll need to offer it at a price point that makes sense. They will be separately challenged because the motion-enabled part of their business will only be a small part of their line.
For us, it's core to what we do.”