Film production company RSA has announced the formation of a new division dedicated to the creation of VR, AR and mixed media.
RSA was founded by Ridley Scott and Tony Scott in 1968. The new VR division will be headed up by Jen Dennis, who recently collaborated with RSA on its recent The Martian VR experience.
The unit's first project will be related to the upcoming Alien: Covenant and is being produced in association with Twentieth Century Fox's FoxNet. David Karlak is the director. Also in production is an episodic series called Blackbox.
I am thrilled to head up our VR division,” Dennis said. I think VR is one of the most exciting areas in the industry today, with potential to influence how we consume content for generations to come.
I enjoy everything from assembling teams and forging partnerships to create, distribute and market VR content, to having an ongoing informative – and often inspirational dialogue – with colleagues in the space. I consider us in a unique position to undertake this with RSA's talented roster of directors.”
RSA president Jules Daly added: We have been heavily involved in VR for the past few years, and having a dedicated stand-alone division underscores our commitment to immersive media in both the brand and entertainment space.
In addition to being one of the most well regarded producers in commercials and content, Jen Dennis brings hands-on experience developing and producing VR and is among the foremost influencers in the space. Ridley has a long lineage as a pioneer in creative technology, and RSA's roster includes incredibly talented directors who understand the unique language of VR. We are pleased to offer this formidable resource to our clients.”