Sony's Final Fantasy XIV reveal was probably the biggest shock of this year's E3 – which is perhaps the reason why Microsoft has moved to pour water over the still smouldering fanboy fire.
Speaking to VG247, Xbox product boss Aaron Greenberg said of Sony's claim that the MMO would be a PS3 exclusive: My understanding is that it is not exclusive. That would be a good question to ask Square.
I know that we have a great relationship with Square Enix. They provided a number of big titles, including some exclusives like Star Ocean, along with having FFXIII demoed on Xbox 360.”
In addition, Square Enix VP Shinji Hashimoto said at a separate E3 briefing that the publisher is considering all options” regarding its upcoming title.
This one could rumble on and on.