Supermarket Sainsbury's has cut 25 per cent off all Nintendo consoles.
This means Wii machines will be sold for 119.99, while DSi handhelds will now set consumers back just 93.74. DSi XL has also been reduced to 108.74.
However, the grocer's offer will only run for the next 14 days.
Sainsbury's games manager Gurdeep Hunjan said: "If you know someone who's got a DS or Wii on their Christmas list now is the time to get in store and make some great savings, never before have these products been priced so low."