UK development studio Double Eleven has opened a new publishing division.
The outfit - best known for its work with Tarsiar on LittleBigPlanet Vita - will initially focus on helping indies publish their games to the PlayStation Network, reports GamesIndustry.biz.
As well as planning to take its own titles to the platform, Double Eleven will also offer marketing support to the studios it partners with in a publishing context.
"It's a very organic progression of the business after its three years of operation," stated Double Eleven's chief operating officer Mark South. "It's no secret that great content will continue to be the differentiator for all the devices that are vying for consumers' attention.
"Being able to supply this premium content to PSN and its supported devices helps them win the battle and makes us a strategic partner."
CEO Lee Hutchinson, meanwhile, asserted that the team have the experience and industry presence to make the new division work.
"Being sympathetic to the process of making a game allows us to work with developers in a more fair and reasonable manor than they may have experienced elsewhere," said Hutchinson "Self publishing our own titles allows us to pick the projects our staff would like to work on."